Expert: Hungarian SMEs should pay attention to these trends in 2024

The year 2024 will also be about uncertainty and rapidly changing market conditions, and Hungarian SMEs can fight against this with awareness, technological developments and the methodical building of business relationships. Perhaps the most important aspect will also be successful customer management, everything will be about community and value creation. We gathered the expected trends and the most urgent things to do with the help of business development and networking expert András Avidor. Sustainable growth is now a buzzword for companies, but it encounters more and more obstacles every year. The series of crises particularly sensitively affects small and medium-sized enterprises, which in global terms represent about 90% of the entire business sector, so their prosperity and even growth is a key economic issue all over the world.