Continente Saves Tonnes Of Fruit And Vegetables From Wastage

Customers of Portuguese retailer Continente have helped save over 360 tonnes of fruits and vegetables by purchasing the chain’s Zer0% Waste boxes, made up of fruit and vegetables that are close to exceeding the optimal point of consumption.

Since the beginning of the project at the end of 2019, more than 71,000 cases have been sold, the retailer said.

Available across all Continente stores, the purpose of Zer0% Desperdício boxes is to avoid food waste and raise customer awareness.

ESM