XIXO’s summer prize game ended with record success – 10 million forints were won twice

By: Trademagazin Date: 2025. 10. 06. 12:03

🎧 Hallgasd a cikket: Nyelv: Sebesség: 1.05×

The biggest summer promotion in XIXO’s history has ended with huge interest. The code-loading game, which ran between July 1 and August 31, 2025, saw a large number of players participating and enthusiastically submitting their codes, bringing a noticeable increase compared to last year. At the end of the campaign, two lucky winners each won 10 million forints, which they received in early October in Szikszó.

Over the 9 weeks, nearly 9,000 prizes were awarded: in addition to the two main prizes, 27 valuable weekly gifts (including an iPhone 16, AirPods Pro and JBL Xtreme 4 speaker), as well as thousands of instant surprises, such as XIXO jackets, socks, pillows and trays.

The game caused a huge response and proved that the XIXO community is active, enthusiastic and open to exciting experiences even in the summer.

Márton Vecsei, XIXO brand manager, evaluated this year’s campaign as follows:

“This promotion exceeded all our expectations. We are proud that we were able to create a campaign that reached an extremely large number of people achieved and gave many of our customers the opportunity to play for valuable prizes. We are particularly pleased that the game not only contributed to the further strengthening of XIXO in the market, but also brought exciting experiences to our consumers.”

XIXO will continue to prepare similarly exciting campaigns in the future to provide consumers with not only a refreshing taste experience, but also real value.

The video about the handover is also worth watching!