DS Smith – we provoke the world

The work DS Smith Packaging does is characterised by efficient thinking across the whole supply chain. Their smart and creative packaging solutions are driven by innovation.

Attila Takács, DS Smith Packaging’s PackRight Centre manager told our magazine that for them it is important to recommend graphic and ergonomics solutions to partners that can help them to have their products found in the warehouse quickly and easily – so that they can be put on store shelves in no time. DS Smith uses colour codes and diverse collective packaging solutions to call attention to products in the warehouse. They also make sure to utilise available space to the maximum, while not forgetting about safety concerns either. For instance thanks to a creative technological solution called Centering Device, they optimise the stability of pallets in a way that their weight is reduced, too. DS Smith’s designers also created R-wave, which is now also manufactured in Hungary, that facilitates nicer printing, easier opening and many logistics advantages – all of these are presented to partners using the OptiShop software. Mr Takács added that DS Smith asks questions and provokes the status quo in order to come up with more efficient solutions for partners, offering products that better meet the demands of the changing world. (X)