Fine instead of profit for online shops caught with irregular operations

EY has organised a programme where experts spoke about the regulations Hungarian online shops must comply with. Companies are risking a lot with irregular operations, as the Hungarian Competition Authority (GVH) can fine them up to 10 percent of their net annual sales revenue. A National Consumer Protection Authority inspection can result in a fine up to 5 percent of net sales – but maximum HUF 500 million. Lawyer Dr Gábor Jagicza, senior manager of EY added that many companies are already using artificial intelligence technology to support sales. //