Enormous interest towards Pécs in Austria
Thanks to the Austrian campaign of the Hungarian National Tourist Office, a never experienced intense media interest surrounds the Pécs 2010 European Capital of Culture (ECOC) project.
The number of articles about Pécs and the European Capital of Culture (ECOC) project. reached 80, their news value can be close to 130 thousand euros.
Last time, the Wiener Zeitung, which has about 100 thousands readers, reported about the event. The Wiener Zeitung’s color magazine annex reported in a richly illustrated compilation over almost everything on 6 pages, that an Austrian toursit should know – reports Penzcentrum.hu.
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