Wafers: the 401-2,500m² channel is the most important

The annual wafer market is around HUF 18 billion, with retail value sales augmenting by 5 percent and volume sales declining by 2 in the last December-September period. From the different store types the 401-2,500m² channel is the most important, with a 35-percent share from retail sales – up 2 percentage points from the previous comparable period. Manufacturer brands share from value sales was 76 percent.