Pilsner Urquell Truck for the original Plzeň experience

By: Trademagazin editor Date: 2018. 04. 27. 11:24

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National premiere: On April 27, the Ambassadors and Brand Managers of Pilsner Urquell unveiled the Pilsner Urquell Truck, which starts a nationwide tour in April.

The Truck’s mission this year is to reach as many people as possible with the experience of drafted beer from Plzeň and show the three traditional Czech tapping techniques, with which every tankard of draft beer has different flavor profiles.