Kőröstej has launched a country image-building campaign

The Kőröstej Dairy Group one of Hungary’s greatest cheese exporter has launched a promotional campaign that is promoting Hungary.

The company annual produces about 25,000 tonnes of cheese per year, of which 70 percent is exported, mainly to the Middle East, but increasingly to the European Union as well. To the back of the packagings of the exported products, Hungary’s attractions were printed. These cheeses will be exported mainly to Lebanon, the United Arab Emirates, Jordan, Qatar and Kuwait.