Lidl prepares to launch grocery ecommerce in Poland

Lidl Poland is planning to launch a new grocery ecommerce service. No launch date has been communicated yet, but it is expected to happen in 2020, with test phase start in the short term.

When launched, Poland will become the first market where Lidl offers a fully owned grocery ecommerce solution. Lidl already offers grocery ecommerce in several markets, such as the US, Ireland, and Spain but always in partnership with locally-based online specialists.

With the launch of grocery ecommerce, Lidl will offer a full range of digital solutions in Poland, including non-grocery ecommerce, Lidl Plus (its loyalty programme) and Lidl Pay (its payment solution). The discounter is also investing in self check-outs in its city-based stores, underlining the acceleration of its digital transformation.

IGD