Increasing demand for large advertising surfaces in-store

Tesco Hungary and POS Services Kft.’s experience is that demand increased for large size in-store advertising surfaces this year. One of the most popular tools this year is giant floor stickers, used by companies such as Coca-Cola HBC Magyarország Kft., HEINEKEN Hungária Breweries Zrt. and Intersnack Magyarország Kft. Automatic entrance doors are popular not only with suppliers but also with non-FMCG partners. Pallet decoration’s popularity is also growing, from skirts to LED screens to the LAMá display used by Mondelez Hungária Kft.