The position of chemical product stores became stronger
In general we can say that the market of cleaning products contracted last January-October. The only exception was disposable paper towel, sales of which increased by 11 percent in terms of both value and volume. Category-wise the annual turnover was the biggest among general cleaning and scrubbing products, surpassing HUF 9 billion; toilet cleaners followed with sales above HUF 4 billion. Prices increased in the case of most cleaning products, going up the most among liquid toilet cleaners: the volume weighted average price grew by 44 percent/packaging unit last September-October. Hypermarkets realised 30-38 percent of five categories’ value sales and the position of chemical product stores improved significantly.
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