Women’s Day collaboration for women in need – Rossmann and Baptist Charity Service created special experiences together this year as well

During the program, participants were able to take part in a beauty day where experienced hairdressers, makeup artists and beauty professionals helped them escape the burdens of everyday life and truly focus on themselves for a few hours. 

Rossmann is initiative in 2026 with a significant product donation. The company surprised the participants with gift packages and also provided the professionals with the beauty products and tools necessary for the implementation of the program. 

“This day is about much more than just beautification: it gives these women the opportunity to receive attention, care and positive reinforcement. Often, even one such occasion means a lot in helping someone see themselves as a woman, a valuable person again”

– saidReka Berczelly, PR manager of the Baptist Charity Service. 

The initiative, which has been implemented for several years, has now become an important and beloved Women’s Day program, which provides a real, personal experience to participants every time. For the organizers, this is not just a festive event, but also an opportunity that can provide tangible support and spiritual nourishment to those who need it the most. 

“For Rossmann, it is of utmost importance that support for women is shown not only in words, but also in real actions. This initiative is particularly close to us because it simultaneously carries attention, empathy and community cooperation. We were happy to contribute to the realization of a memorable and uplifting Women’s Day program this year”

– said Anita Ágnes Varga, Rossmann’s marketing manager.