There is no restriction of competition in the market of Túró Rudi

The Economic Competition Authority (GVH) granted that Sole-Mizo Zrt. to gain control over the Túró Rudi business of Danone Ltd.

Sole Mizo Zrt. contracted with Danone Ltd. in october 2009, meaning Sole Mizo Zrt. will acquire Danone’s Túró Rudi business. The contract covers the trade marks used by the Marcali factory. The Milka Super Rudi product and related intellectual products will remain at Danone Ltd. and Danone Ltd. continues their independent distribution – reports Világgazdaság Online.