Nestlé-Carrefour: consumer access to blockchain-based product information
Nestlé and Carrefour have announced that they are giving consumers the chance to access information from the first blockchain on a national brand in Europe. Shoppers will receive ‘reliable and unfalsifiable1 information on the supply chain and production by scanning product with their smartphones. From 15 April blockchain technology will be applied to the Mousline instant mashed potato, available on shelves in Carrefour stores around France.
Related news
Carrefour offloads another 39 French stores
Carrefour is offloading 39 French – often loss-making – hypermarkets and…
Read more >Lactalis to close factory in Zambia
The dairy group has cited “market dynamics”, according to a…
Read more >Master Good, Nestlé Hungária, Tesco Hungary are this year’s winners
This year, Trade Magazine announced the Christmas TV Ads 2024…
Read more >Related news
Lidl is a partner of the 2025 Men’s Handball Championship™
Lidl continues to support the handball community and is the…
Read more >Halott Pénz on stage: the 4th episode of Unicum Acoustics has arrived!
The fourth episode of Unicum Akusztik brings a special atmosphere…
Read more >Fake JYSK webshops are spreading on the internet: these are the ways to recognize scammers
Shopping online is quite easy and convenient, but unfortunately it…
Read more >