Cool weather is not favourable for beer consumption
After last year’s throw-back of 90%, the cool early summer further worsened the sales statistics. It can not be foreclosed the by the time of annual data comparison, there will be a two-digit drop compared to 2008.
Out of the three domestic beer manufacturers, only Borsodi Brewers announced a 7-8 percent consumption decline, which was neither commented by the Association of Hungarian Brewers (Magyar Sörgyártók Szövetsége), nor the brewers in Sopron and Kőbánya, although it is likely they are in a similar situation. It is possible that the Football World Cup can lead to a relative boost in beer consumption, however, a survey showed that the sport event can also increase wine consumption – writes Nol.hu.
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