More attention for older people

In the next 15 years 700,000 employees will missing in Hungary, the society and the government should take the older people in the work.

According to specialist 9.6 million
people will died in Europe between 2005-2050. 14.5 millio less
children between 0-14 years, 26 million missing people between 25-39,
but the number of people older than 80 years will grow with 34
million – said Akos Kozak, CEO of GfK Hungary at a Marketing
Conference about people 50+. He said there is not a nation in Europe,
wich could be a demografic motor of the growing in Europe, the
continent must take in emigrants from the world.
Specialist said not only products, but
communication with people over 50 is missing in Hungary, Peter Geszti
creative director said there are only a few ads for those people.