Dreher’s non-alcoholic beer has success

By: trademagazin Date: 2009. 10. 13. 00:01

The Dreher 24, is the first non-alcoholic beer with real beer taste, has been marketed a year ago. The introduction of the new product was a great success, so Dreher Breweries has doubled its share on the market of premium non-alcoholic beers.

In recent years, the non-alcoholic beer market also increased in Hungary, in parallel with the real needs of consumers, after real beer taste.
The specialty of Dreher 24 is that, due to a revolutionary new manufacturing process, it has a real beer taste. The technology is based on a natural raw material, a special yeast trainer, which produces only a minimum of alcohol, so it does not need to withdrawn the alcohol from the product – reports tozsdeforum.hu.






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