Mt Zrt: tourism race to the Formula 1 Hungarian Grand Prix

The Hungarian National Tourist Office (Magyar Turizmus Zrt.) prepares with a “tourism race” again this year to the Formula 1TM ENI Hungarian Grand Prix. Between July 27-29. Hungary will be the next stage of Formula 1 therefore the Hungarian National Tourist Office used several marketing tools in order to attract more domestic and foreign travelers to the Hungaroring.

The company, similar to the previous years, works closely with the Hungaroring Sport Zrt. The Hungarian National Tourist Office incited the foreign travelers with many actions to visit the Hungarian Grand Prix. According to the organizers, thanks to the international marketing campaign  this year 35 percent more tickets were sold to foreigners.  (turizmusonline.hu)