Tell it with music; Tell it with Coca-Cola!
Coca-Cola’s “Tell it with music!” summer campaign to be launched. As the continuation of last year's successful “name” campaign, this year’s summer campaign puts the consumers into focus again and the sharing of personal experiences.
The activity this time is built on lyrics instead of personal names. In place of the iconic Coca-Cola logo now are popular domestic and foreign lyrics will decorate the bottles. The campaign focuses on mainly young people, whose second language is music.
Coca-Cola’s “Tell it with music!” summer campaign will be launched in 23 European countries at the same. it will be accompanied by extensive advertising campaign. The campaign this time will also be accompanied by local and cap promotion.
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