Every third Hungarian purchases in small stores

According to the datas of GfK Hungária, the long-term change in consumer habits, seems to strengthen due to the economic crisis. The number of high rate shopping has been decreased, in the super-and hypermarkets but the lesser value and more frequent pur

GfK Hungária’s another survey shows that a decreasing proportion of the population responds that they spends the most money on food in hypermarkets. At the same time, the mentioning of self-service shops has been increased. Last year, 32 percent of respondents confessed that they spent their money on food in small stores. This ratio is higher than the previously leading hypermarkets’ rate. The most important aspects of the choosing of a shop continues to be quality and that the goods must be fresh and of good quality. Since 2003 the price level stands on the second place.