Unbroken success last year

Róbert Bárdi, sales director with Dunapack Kft. told our magazine that 2011 was a good year for the stronghold of domestic corrugated cardboard manufacturing: their sales revenue was HUF 31 billion – 30 percent better than planned – despite the effects of economic recession – and they managed to strengthen the company’s more than 40-percent share of the domestic market.

Although base material and production costs increased last year, Dunapack Kft. managed to remain competitive by implementing several cost-efficiency improving measures. For 2012 the firm plans to improve their adhesive and printing capacities, in order to serve FMCG partners better, primarily in the manufacturing of product offering boxes. Dunapack Kft. reorganised its customer service and logistics activities, to provide even better service to partners in 2012. As regards current trends, the sales director told that they further expanded their so-called ‘light corrugated cardboard’ product range. These days he sees no breakthroughs in innovation, smaller, more sophisticated solutions are developed instead, in cooperation with customers.