Logistics firm uses predictive analysis to speed shipping
For many manufacturers and freight forwarders, shipments are still being managed using the phone and spreadsheets. Now, startup Portcast is working to change that, by tracking shipments in real time.
Portcast gathers shipping data from numerous sources and not only tracks cargo movements, but also tracks elements such as weather, tides, wind speed and pandemic-related issues in order to predict where shipments might encounter difficulties. Portcast claims it can track more than 90 per cent of the world’s ocean trade, 35 per cent of air cargo and can forecast demand for 30,000 global trade routes, helping customers to better predict and understand delays.
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