Nestlé USA Acquires Freshly, A Pioneer in Healthy Prepared Meals
Nestlé announced today that it has acquired Freshly, one of the leading fresh-prepared meal delivery services in the U.S. The deal values Freshly at USD 950 million, with potential earnouts up to USD 550 million contingent to the successful growth of the business. This transaction was signed and closed on October 30th, 2020.
Founded in 2015, Freshly delivers a menu of fresh, chef-cooked meals to customers across the country, breaking down the barriers to healthy eating by delivering nutrition and convenience at scale.
This move brings together Nestlé’s deep understanding of what and how people eat at home, and world class research and development capabilities with Freshly’s highly specialized consumer analytics platform and distribution network to fuel growth opportunities within the Freshly business and across Nestlé’s portfolio.
As the largest food and beverage company in the U.S., Nestlé is committed to driving the evolution of the food industry through innovation across all aspects of its business, be it through in-house capabilities or strategic acquisitions. Nestlé purchased an approximately 16% stake in Freshly in 2017 as a strategic move to evaluate and test the burgeoning market. Freshly pioneered the direct-to-consumer prepared meal delivery channel and is known for its use of standard-setting technology and analytics, which will build upon Nestlé’s strong base of innovation. Growing year-over-year since launching in 2015, Freshly is now shipping more than one million meals per week to customers in 48 states. Its 2020 forecasted sales are USD 430 million.
Nestlé USA
Related news
Wolt delivers more than 8,000 products from 73 SPAR stores in 40 Hungarian cities: Hungarians are already doing their weekly shopping online
Wolt is now taking care of our bulk shopping at…
Read more >Nestlé suspends production at Argentina dairy site
The Swiss giant is to halt output for a month…
Read more >Nestlé to invest $1bn to expand Mexico production
The Swiss giant is planning to increase the capacity of…
Read more >Related news
On Valentine’s Day weekend evenings, McDonald’s renovated Nyugati tér restaurant will be for lovers
Lovers can expect a special program at the McDonald’s Nyugati…
Read more >Cholesterol levels reconsidered: medication, microsterols, interval training
Cholesterol is a silent indicator of health. Over the years,…
Read more >Generali: nearly 40,000 lightning damage reports received in 2024 due to climate change
The effects of changeable weather, global warming and climate change…
Read more >