Borháló renews

• Hungary’s largest wine franchise network is undergoing a change of image.
• The company is strenghtening with exclusively produced and marketed wines in the premium segment.
• Alternative formulations are retained, today the Borháló (Wine Net) keeps Hungary’s largest range of magnum.
• The newly introduced youthful image, in addition to the obligatory design refreshment, displays the brand’s openness, flexibility and customer proximity.

With the involvement of the Style Communication creative team, Borháló (Wine Net) renews its image and slogan. Customers can see the new design on the web interface an at the central events since the beginning of June, and the franchise partners in each store gradually move to the new image – informs Ádám Boglárka, who took over the management of the company’s marketing activities in January 2019.