General Mills Launches Regenerative Dairy Pilot In Michigan

General Mills has announced that it has launched a three-year regenerative dairy pilot project in western Michigan supported by Yoplait.

The company has partnered with consultants Understanding Ag and dairy cooperative Foremost Farms for the project, which will see the implementation of regenerative practices in the three participating dairy farms.

Mary Jane Melendez, chief sustainability and social impact officer at General Mills, commented, “For regenerative agriculture to be successful, it must first be economically viable for farmers as a lever to help build operational and financial resilience.

ESM