McDonald's coffee coming to grocery stores
McDonald's Corp and Kraft Foods Group Inc. are joining forces to test McCafe-branded packaged coffees at grocery stores and other retail locations in several U.S. cities next year, the companies said on Wednesday.
The tests will include packages of whole bean and ground coffee as well as “single-cup” options. Test markets and pricing were not disclosed.
“We want to work with McDonald's to help consumers enjoy McCafe premium coffee in the comfort and convenience of their own homes,” Kraft Foods CEO Tony Vernon told analysts on a conference call. Kraft will handle the marketing of the McDonald's brand coffee.
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