Tesco is launching a spring food collection campaign for the second time

By: Trademagazin Date: 2024. 05. 08. 11:56

For years, Tesco has been supporting the Hungarian Food Bank Association’s non-perishable food collection campaign during the Advent season. Last year, however, the campaign was organized for the first time in the spring, so that the organization could help even more needy people during the year with the cooperation of the department store chain’s customers. The charity event will take place this year on May 10 and 11 in 95 Tesco stores across the country, where customers can support those in difficult situations with, among other things, pasta, canned goods, baby food or sweets given to the organization’s volunteers.

Following the successful initiative in 2023, the Food Bank is organizing its spring charity food collection campaign again this year. Last May, Tesco customers donated nearly 41 tons of food worth more than HUF 46 million as part of the campaign. 95 Tesco stores across the country will participate in the 2024 campaign between May 10 at 2 p.m. and May 11 at 8 p.m.

“We regularly collect food for the beneficiaries of the Food Bank, primarily through our daily food rescue program, in the framework of which we donate the remaining food that is still suitable for human consumption from 90 percent of Tesco stores to the benefit of those in need. In addition, we have been participating in year-end food donations for years. During the 2023/24 fiscal year, nearly 3,200 tons of food from Tesco reached the needy people supported by the organization, which means more than HUF 2.5 billion in help. We encourage our customers to think of those in difficult situations on May 10 and 11, and to put extra non-perishable food in their baskets when shopping, and then drop it off at the collection points next to our cash registers,”

said Nóra Hevesi, Tesco’s head of communications in Hungary.