Casino announces Morocco expansion with 210 stores
French retail giant Groupe Casino has announced it wants to open 210 convenience stores under the Franprix and Monoprix banners in Morocco over the next ten years, through a partnership with a local investor.
The first stores should open next year, and should already have created 1,000 jobs by 2030, Retail Detail reported. CEO Philippe Palazzi hopes the partnership will allow Casino to “tap into Morocco’s dynamic market potential”. Customer habits are changing fast in the country, the retailer says, and Casino hopes to profit from a growing desire for convenience and “digitally enhanced shopping experiences”, the partners say in a press release.
The expansion into Morocco is part of Casino’s broader international expansion plans. The French retailer already operates in over thirty countries, with a network of 472 stores outside of continental France.
Related news
North Macedonian Discounter Stokomak Expands To Serbia
North Macedonia’s hard discounter Stokomak has launched its first Serbian…
Read more >REWE Earmarks €3bn To Expand Penny In Romania
German retail group REWE has announced a €3 billion, ten-year…
Read more >Fast-growing supermarket chain Studenac nurtures high ambitions
Studenac, one of the fastest-growing food retailers in Central and…
Read more >Related news
KSH: consumer prices exceeded the same month of the previous year by an average of 4.6 percent, and May prices by 0.1 percent
In June 2025, consumer prices were 4.6 percent higher on…
Read more >Inflation has accelerated
Drugstore products saw a more moderate price decrease than expected…
Read more >Record results and international growth at the Pek-Snack Group
The Hungarian-owned Pek-Snack Group closed last year with a record-breaking…
Read more >