Marketing to increase the consumption of pork

Accurate records will be created over the domestic pig population – Horváth István, comissioned Minister told Világgazdaság. A marketing campaign will also be launched to clarify that the consumption of pork is not unhealthy.

According to the Pork strategy, adopted in August 2012, the pig population should be doubled in medium terms. The implementation starts with a series of conferences where the Ministry of rural Development and the participants of the industry can discuss about the details – Horváth István told vg.hu. (Braunmüller Lajos, Világgazdaság Online)