There are cosmetics already that are almost 100% self-decomposing

Every year, on May 22, a worldwide attention is drawn to the diversity of wildlife (biodiversity) and the threats. Recognizing the importance of the topic, by 2020, the world’s leading beauty company will improve the environmental or social profile of all its products. It is increasingly felt in the beauty industry that buyers pay attention to where the products they use came from and how these cosmetics are prepared.

L’Oréal uses renewable raw materials to achieve this goal which come from sustainable sources or from a so-called green chemistry process. Today 54% of raw materials used are renewable, mostly vegetable raw materials. This comes from approximately 1540 raw materials, from 350 plant species and from over 100 countries. Ingredients from green chemistry are 17% of the amount used.