HEINEKEN Hungária Zrt. will start the festival season in Sopron on May 11.

By: Trademagazin Date: 2024. 05. 03. 11:57

The SopronFest, held for the first time in 2023, proved: Sopron cannot remain without a festival, and the festival cannot remain without Soproni. Thus, from May 11, with the support of the brand, the city will once again be in a festival atmosphere, as the program offer expanded compared to last year is waiting for those interested for ten days. Of course, there will be no shortage of concerts either, performers such as Azahriah, Dzúdló or Carson Coma will take the stage in the heart of Sopron. The participants of the event will not only be able to take part in exciting programs provided by the organizers, HEINEKEN Hungária Zrt. is also preparing a surprise for them.

The 2024 festival season is being launched by HEINEKEN Hungária Zrt. SopronFest is the first stop by no accident, as they can look back on nearly 130 years of shared history with the city, which is of particular importance in its operation, thanks to the Sopron factory.

“We are very happy to participate in SopronFest again this year. For the second time, this event creates an opportunity to discover the charm and culture of the city together with our consumers. The time spent together and shared experiences are of real value, and accordingly we are excited to provide new memorable moments to the participants of the festival.”

– said Katalin Perényi, Marketing Director of HEINEKEN Hungária Zrt., who also revealed that they are preparing a surprise for the festival-goers at the venue.