Hungary increases its presence at international trade fairs
Horváth Gergely, the CEO of MT Zrt.gave an interview to the editors of the Tourism Panorama. He stressed, that the national marketing organization will support primarily the sales activities of tourism businesses.
In this spirit, they are willing to increase the presence at international trade fairs, and reduce the expensive, but not necessarily uneffective presence at public fairs. Also they want to increase the number of foreign missions, but in a way to racionalize their activities, namely focus on professional relations and sales promotion. The central apparatus will be responsible for the connection with the public – reports esemenymenedzser.hu.
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