Magazine: Innovation factory

After the return of Howard Schultz Starbucks the coffee giant surprises the world with many innovations. Refresher is an energy drink range available in three flavours and contains unroasted green coffee extract. Doubleshot is what the company calls ‘Energy + Coffee’, a novelty for those who like iced coffee that contains caffeine, gaurana and ginseng. Evolution Fresh is Starbucks’ own fruit juice.