Pepsi is changing its logo
For now, only in North America, but starting in 2024, the Pepsi logo will change all over the world, reports CNN.
According to the company, based on their tests, when people were asked to draw the Pepsi logo, they usually wrote the text inside the stylized globe, even though the logo doesn’t currently look like that.
“And we could not ignore this”
– said Mauro Porcini, PepsiCo’s planning director, to the American TV channel, who emphasized that instead of rejecting the fact, they accepted it and changed it.
Related news
Display 2.0 – the sales floor of the future
In-store display is becoming a smart device – we could…
Read more >PepsiCo under pressure: falling profit expectations, tightening regulations, falling demand
PepsiCo has cut its profit outlook for this year, as…
Read more >Starbucks shakes up RTD lineup with energy drinks
The world’s largest coffee chain is seeking a bigger slice…
Read more >Related news
Nestlé rolls out KitKat chocolate tablets in Romania
Nestlé has launched a new 99g KitKat chocolate tablet line…
Read more >North Macedonian Discounter Stokomak Expands To Serbia
North Macedonia’s hard discounter Stokomak has launched its first Serbian…
Read more >Barilla debuts Al Bronzo collection
Barilla has announced the return of its Al Bronzo pasta…
Read more >