Kunsági Éden Special

Dr. András Köves
business development and
marketing manager
NT

We do believe that it is in Hungary, and especially in the Kunság region where sunflower growing has one of the biggest traditions, going back nearly 100 years. The expertise of farmers and sunflower seed processing masters is perfectly combined in Kunsági Éden Special, a first-pressed and refined sunflower seed oil product that appears on store shelves this autumn.

The term ‘Special’ indicates the ingenuity of the innovation work, as the new product combines the safety of large-scale production with the sophistication of artisan products. Kunsági Éden Special is made from carefully selected sunflower seeds grown in Hungary, and thanks to the processing technology used the seeds preserve every valuable nutrient.

These characteristics are represented in the colours of the packaging design. As for product use: Kunsági Éden Special is a universal cooking oil, what makes the it unique is that it is completely natural. Kunsági Éden Special can be found in shops – mainly in hyper- and supermarkets – in 15×1 offering cartons. The launch is supported with a strong ATL campaign. (x)