Danone-Weight Watchers joint venture in China
Weight Watchers International, Inc. and Groupe DANONE announced the signing of a joint venture agreement to establish a weight management business in China.
The joint venture, 51% owned by Weight
Watchers International and 49% owned by Groupe DANONE, combines
Weight Watchers International's unrivalled expertise, experience and
know-how as the world's leading provider of weight management
services with Groupe DANONE's world- class expertise in healthy
consumer products and extensive knowledge of the China marketplace
and the Chinese consumer.
The new joint venture is expected to
commence retail operations in China within the next year.
Related news
Related news
Change of leadership at the head of Henkel’s Hungarian Consumer Brands business
Maurizio Salvaggio will be the new Head of Consumer Brands…
Read more >The BioTechUSA group was able to grow despite market challenges
The purely domestically owned BioTechUSA group has published its annual…
Read more >KOMETA has been renewed – Good food for a good life
Buona vita!, meaning good life, has become the slogan of…
Read more >