Consumers’ favourites

The Product of the Year project started in Hungary in 2012. It is one of the world’s most important consumer-voted award schemes for innovative products. FMCG manufacturers and distributors can enter with innovative products in the following main categories: personal care, household care, consumer electronics, OTC drugs. Entries can be completely new products or new versions of innovative products already in the market. Winners get to use the Product of The Year logo for a year and earn the right to participate in the Product of The Year Hungary media campaign. This year products were competing in 13 categories. Consumers evaluated 29 products