Advertising market shrank by a quarter in Central and Eastern Europe

Zenith Optimedia predicts a 3.5 percent growth in 2010 on the global advertising market. No longer to be deal with great breakdown, but some countries will be trouble.

Unfortunately, for the Hungarian market, the MEC Global (formerly Mediaedge: cia), projected a further six percent decrease, while in the U.S. the advertising market increased in an extent, has not seen for four years. Zenith Optimedia also corrected its estimations from the former 2.2 percent growth to 3.5 percent – reports Kreatív Online.