Lidl Seeks to Repair Image

Europe's biggest discount supermarket chain is trying to fix its image after last year's revelations that it spied on staff.

 In an interview with SPIEGEL ONLINE,
Lidl's purchasing chief Robin Goudsblom concedes his firm made
mistakes and says it will treat employees better and do more for the
environment.

Goudsblom don't want to hide the fact
that the "Black Book" (a list by trade union Verdi
documenting Lidl's alleged abuse of employee rights) – also opened
their eyes to this. But in the
meantime, company has also established guidelines for the treatment of
workers and suppliers. In addition, Lidl pays their workers for all their
overtime, and wages are above the general pay scale.

The CEO said Lidl have a lot of room
for improvement — especially when it comes to transparency and the
way we treat employees. That issue is at the top of discounter's
daily agenda.