Eco-friendly product at a glance? Dm introduces green labels

By: Trademagazin editor Date: 2020. 09. 09. 11:25

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The change begins with a small step. From September, dm will make it visible in its stores with a green price label which products have taken environmental considerations into account in the production of the manufacturers. In addition to the wide range of products, the drugstore also wants to help you make a conscious purchase with this step.

From September, dm will turn green the shelf price tag for products that have an eco-friendly aspect and a logo to certify it. This is how they want to make the choice easier and draw attention to the small steps that shoppers can take on a daily basis.