Zwack Unicum made a conservative business plan

The Zwack Unicum Nyrt. prepared a conservative business plan due to the difficult market conditions and because of the volatile economic environment.

The company tries to mitigate the effects of the negative processes. Within the portfolio the company will continue to pay particular attention to the determining premium and quality brands, as well as seeking for new business opportunities. The Zwack Unicum Nyrt. will compensate the domestic decrease of volume with product innovations, thus expanding the range of consumers.

In export sales, the company focuses on the four largest markets, namely Italy, Germany, Romania and Slovakia. They actively looking for new markets. (MTI)