Concentration in retail sales
Retail sales of processed meat exceeded HUF 79 billion in the first 4 months of the year. Sales grew 2 percent from January-April 2014. From this turnover salami’s share was 12 percent and sausage’s share was 10 percent. Salami sales augmented by 8 percent and valued at about HUF 10 billion; as regards volume sales, plus 21 percent was registered. Sausage sales dropped 5 percent and were worth a little less than HUF 8 billion; volume sales climbed 2 percent.
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