Luxury ‘bespoke’ KitKat candy bar to be sold in the UK for up to $17 each

By: Gyarmati Orsolya Date: 2019. 09. 26. 08:10

Nestle is launching what it describes as luxury, hand-crafted KitKats in the U.K. market, with the custom-made chocolate bars set to cost up to 14 pounds ($17.40) each.

The range, which will be sold at the “KitKat Chocolatory,” includes several special edition flavors, including gin and tonic, cherry bakewell and earl grey, which will cost £7.50 each.

Customers will also be able to create their own bespoke candy bars for as much as £14, with almost 1,500 flavor combinations on offer. Custom-made “Create Your Break” KitKats will be eight-finger bars, which will offer a choice of milk, white, dark or ruby chocolate and three ingredients, such as salted caramel chunks and rose petals.

Every KitKat sold in the “Chocolatory” will be individually made, with customizable packaging that will let customers have personalized names and messages printed on the front of the packs.

CNBC

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