K&H: first-time home buyers get a rare chance, pre-qualifications start, you can now apply for the Home Start Program

By: Trademagazin Date: 2025. 08. 13. 10:38

The Home Start Program, which will start in September, will open a new era in the Hungarian market, under which those affected, including young people, can purchase residential property with a preferential interest rate home loan. The 3 percent interest rate, maximum HUF 50 million home loan can not only bring millions of HUF in savings to applicants over the term, but can also give new impetus to the real estate market. K&H is preparing for the expected surge with several steps, such as pre-qualification. According to the financial institution, in the last months of the year, thanks to the program, the volume of home loans in the Hungarian market could increase by 50 percent compared to a year earlier.

The Home Start Program, which will start in September, could bring strong growth to the housing and home loan market. And K&H is also preparing for this with several steps, the financial institution announced. The new program offers first-time home buyers a 3 percent interest rate home loan. A similarly low-interest home loan was only available among subsidized loans, and a lower-interest home loan was only available for a short period of time, within the framework of the Hungarian National Bank’s Green Home Program, when a 2.5 percent fixed-interest loan could be taken out for energy-efficient new homes. Otthon Start could provide a huge boost not only to first-time home buyers, but to the entire real estate market – such a rare moment may come once in a decade.

K&H is preparing for the launch with full force, having concluded home loan contracts worth 41.8 billion forints in the first quarter of this year. According to experts, the numbers could jump even higher after the program is introduced, and the used home market could particularly pick up.

“This is a push that the market rarely receives. Those who have been postponing their purchase can now get a truly favorable, safe and predictable loan option. In accordance with the currently effective legislation, pre-qualifications and valuations have already started. In order to meet the outstanding demand for housing loans and to quickly serve the program participants, work has begun at K&H before the September launch. The financial institution is already offering the opportunity for pre-qualification and valuation to all concerned. They can also request an appointment at customer points and via remote banking”

– Gergő Molnár, Head of Retail Marketing at K&H, described K&H’s new steps.

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