Online shopping is comfortable and offers good prices

The most important reasons why consumers decide to buy online are comfortable shopping and good prices – reveals a survey conducted every year since 2001 by eNET. In 2015 Hungarians spent HUF 319 billion online and last year this sum neared HUF 500 billion. The majority of orders (66 percent) are placed from desktop computers. 76 percent use price comparison websites to gather information. Online the average basket value is HUF 11,400.