Keineken vs. Heineken
Keineken brand means: Not Heineken. Keineken beer was launched by a Swiss brewery because they fed up that the local shops were flooded with the Dutch alcohol. Heineken is now trying to sue.
The judge of Obwalden Canton immediately foreclosed 1200 bottles of Keinekent and Keineken mugs, to scrutinize, if brand counterfeiting are really involved.
The Keineken campaign reflects on the last year's takeover of the Dutch beer giant, when Heineken acquired the Eichhof domestic-owned brewery – reports penzcentrum.hu.
Related news
More related news >
Related news
Fidelity survey: Investors defy general uncertainty
With the restructuring of global systems, investors must navigate an…
Read more >New CFO and Supply Chain Director joins HEINEKEN Hungária team
New professionals have joined the management of HEINEKEN Hungária Zrt.…
Read more >Juvencio Maeztu is the new CEO and President of IKEA and Ingka Group
Juvencio Maeztu, current Deputy CEO, has been with IKEA for…
Read more >