Catch them!

By: trademagazin Date: 2015. 04. 02. 09:57

As part of Hungary’s Fisheries Operational Programme, last December a HUF 440-million campaign called ‘Catch them’ started to promote fish consumption. A website – kapjra.hu – was launched and soon a television commercial will also be aired regularly, plus there will be print, online and outdoor ads as well. From 2016 restaurants will also be involved in the campaign.