Heineken improves its results in the emerging markets

By: trademagazin Date: 2012. 04. 18. 12:00

Heineken’s first quarterly sales level exceeded the expectations, thanks to the good performance on the emerging markets

The world’s third largest beer brand was able increase the level of its sales, primarily in Central and Eastern Europe, Africa and in the Middle East.

The revenue, which omits revenue from the acquisitions increased by 6.8 percent in the period, to 3.83 billion euros.

Growth occurred in all regions except Western Europe. The level of sales increased by 9.7 percent in Africa and in the Middle East and by 7.5 percent in Asia. (tozsdeforum.hu)

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