Instore communication facilities in the stores of the COOP supermarket chain
POS Media Hungary made an agreement with three members of the COOP group this spring, so now in the supermarket segment it is also possible to conduct a national instore campaign.
The POS Media Hungary agreed with three chain of stores, with the Co-op Star, Coop Szolnok, and the Mecsek Füszért networks, providing customers nationwide coverage.
In the new network, the company also introduces new instore communication tools, just like basket labels. With the using of this tool, the buying process will be also possible to follow, where there are no shopping carts.
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